✚ For residential home service contractors

Most home service contractors are sitting on $200–500K of dormant customer revenue. We activate it.

Email and SMS automation for residential home service contractors — HVAC, plumbing, roofing, electrical, and more. Reactivate dormant customers, fill maintenance plans, and capture replacement work. No new ad spend required.

Get My Free Database Audit

Free audit · No deck · No pitch

Who this is for

Built for $2M+ residential trades with a real customer database.

Residential home service contractors — HVAC, plumbing, roofing, electrical, water treatment, garage door, pest control, and adjacent trades
$2M+ in annual revenue
1,500+ customers in your database
Currently using ServiceTitan, Housecall Pro, FieldEdge, Jobber, or any modern field service platform
Single location or multi-location operators

The problem

You spent $200–300 to acquire each customer. Then most never hear from you again.

Industry data: the average residential home service customer is worth $15,000–$47,000 over their lifetime
~11% of customers churn each year — most because they "didn't feel valued" after the first job
Only ~30% of customers are enrolled in maintenance or service plans
Replacement cycles run 10–20 years depending on trade — and most contractors lose the customer to whoever shows up first when the system fails
Customer databases of 5,000+ are routinely worth $200–500K in re-engageable revenue per year

What we build

Four sequences that compound the revenue you've already won.

Maintenance & Service Plan Conversion — post-service email and SMS sequences that turn one-off jobs into recurring members
Dormant Customer Reactivation — 12–24 month inactive customer win-back with seasonal hooks tied to your service area
Replacement Cycle Nurture — system-age-triggered campaigns that keep you top-of-mind through the full replacement window
Review & Referral Flows — post-job sequences that turn happy customers into Google reviews and referred leads

Tools we work in

ServiceTitan · Housecall Pro · FieldEdge · Jobber · ServiceMinder · Successware · ActiveCampaign · Klaviyo

The process

How the engagement works.

Free database audit — we analyze your customer list, segment by service age and ticket size, and quantify your dormant revenue
Reactivation plan — the 3–4 sequences that capture the most lift for your specific trade and customer mix, with revenue projections
Build & launch — typically live in 14–21 days
Ongoing management — monthly reporting on reactivations, plan signups, and attributed revenue

See what your customer database is actually worth.

Free database audit. We'll pull your customer counts, segment by service age and ticket size, and quantify the re-engageable revenue. No deck. No pitch.

First name

Company name

Trade

Field service platform

Customers in database

We'll reach out within 24 hours to schedule.

FAQ

Common questions.

We already use ServiceTitan/Housecall Pro/FieldEdge email — why do I need this?

Most contractors use less than 5% of their FSM platform's email capability. We build the strategy and execution layer on top of what you already have.

What's the typical ROI?

Industry benchmarks for email marketing average $36–$42 returned per $1 spent. The free audit shows your specific number based on database size and customer mix.

Do you do Google Ads or SEO?

No. We focus exclusively on email and SMS — the channels that monetize the customers you've already won.

We're a single-location shop — is this for us?

Yes. We work with operators from single-location ($2M revenue) up through multi-location PE-backed groups.

What about SMS — do I need to handle compliance?

We set up TCPA-compliant opt-in flows from the start. You own the consent records, and we manage the sending cadence to stay within carrier guidelines.

Will this work for my trade specifically?

The mechanics work across HVAC, plumbing, roofing, electrical, and most home service categories. The seasonal hooks, replacement cycles, and maintenance plan structures vary by trade — we tailor sequences to yours.